Monday 6 June 2016

LILIACAT 2016 RESEARCH 2


Marketing Strategy for Business Growth & Development 
or Gold Scope E.L.D Business Concept “Entrepreneurship.Live.Discourse.” 


Theory: To be an Entrepreneur involves lots of skills...

Love of adventure, iron will to succeed, strong sociable personality... Knowledge, confidence & competence capabilities...The entrepreneur always ready to undertake & create, launch & develop, will ascertain market success with new ideas & forward them in new industries!


Debate: ...A researcher, the entrepreneur's market is at first the research arena! 

  I started my Marketing Business 20 years ago & discovered Tennyson 200years“Ulysses”...
 I joined Toronto Board of Trade as member & launched my “Direct Marketing” Business Trademark/“Communication Journal” Copyright, on the International scene, I quoted “Tennyson’s Ulysses”
“To follow knowledge like a sinking star, beyond the utmost bound of human thought... To strive, to seek, to find and not to yield...”
...A warrior, the entrepreneur is always ready to defy battles with entrepreneurial spirit!
I felt compelled to fight similar battles to reach freedom only to push forward its limits to other horizons endlessly...
...A planner, the entrepreneur envisions business models to seize & develop new market opportunities!
Today, I feel this Entrepreneurship spirit is kept alive with the knowledge of law & governance, its renewed truth forever sought after... 


Outcome: ...A risk taker, the entrepreneur moves with certainty in a world filled with uncertainty!

I started my travels across continents to pursue my Goals as a woman Entrepreneur in our modern society. I discovered that enriching adventures & diversity of cultures helped me accommodate my media & marketing skills beyond any doubt & strengthen the entrepreneurial aspect of my personality. 
...An innovator, the entrepreneur's creative dynamics play an important role in the process of new business ideas!
The “silk road” travelled by many in ancient history to connect creative trades between “East & West”, has been a creative incentive for me to adapt to different cultures & showcase my work on an international arena. 
...A designer, the entrepreneur never ceases to astonish with all kinds of venture designs!
As a distinctive Business Brand, I presented luxury displays of my artistic creations  “Chinoiserie” such as digital & acrylic paintings, real estate artistic interiors, short movies & billboards, digital radio & interviews, content marketing articles & promotional ads, innovative news & magazine etc... 
The ”Fisherman” “Silk Road” symbol in ancient history, is still found in many artistic works as the Modern “Chinoiserie” Entrepreneur still fishing for ideas...  


Conclusion: ...A thinker, the entrepreneur's mind never ceases to seize opportunities as they are revealed on the entrepreneurial road!

Today, I quote “Tennyson 200years Ulysses”... 
“...as the lights begin to twinkle from the rocks: “
“T is not too late to seek a newer world...for my purpose holds...To sail beyond the sunset, and the baths of all the western stars, until I die.”


In closing, Plato’s 2400years“Apology” clearly reiterates “Entrepreneurship Transparency Code” theatrically: “So I, men of Athens, am now far from making a defense speech on my own behalf, as someone might suppose. I do it rather on your behalf...





Written Article by Lilia in Beirut
solely represents my views & experience in Marketing